Saving at the grocery store just in time for back-to-school - WFSB 3 Connecticut

Saving at the grocery store just in time for back-to-school

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Saving at the grocery store just in time for back-to-school (WFSB) Saving at the grocery store just in time for back-to-school (WFSB)
HAMDEN, CT (WFSB) -

Children are returning back to school this week which means many parents will be forced to spend a bit more time at the grocery store.

According to the U.S. Department of Agriculture, the average price a family pays for groceries is about 3.5 percent this year.

“Lunchmeat, breads, snacks. There’s always something that they put in the cart when you’re not looking,” said parent Steve Cifarelli as he described his grocery shopping experience.

As the children head back to school, there are ways to save at the grocery store.

First, parents should try to leave the children home if possible.

“They’re looking at their eye level, they see a character they recognize and they want that cereal,” said Quinnipiac University Professor David Cadden.

Instead, Cadden said to look at the lower shelves for cheaper items that may be on sale.

“Take a look at generic or store brands. Many times those items are produced in the same facilities that the brand named items are produced in,” Cadden said.

Also, don’t forget to take a look at the supermarket’s circular.

“I coupon clip every once in a while and it does save,” said Pat May.

Smartphone apps, like Grocerypal and Grocery IQ, help keep track of the coupons and the sales at a local grocery store.

Even after leaving the store, shoppers can still save money.

Groupon has an app called Snap which allows shoppers to take a photo of a receipt and get cash back on certain items.

Experts also said to skip the deli counter because the sliced meat is usually marked up.

Instead, consider purchasing prepackaged meat.

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